Tuesday, March 24, 2009

Road to Web 3.0

Out of all the Internet buzzwords and jargon that have made the transition to the public consciousness, "Web 2.0" might be the best known. Even though a lot of people have heard about it, not many have any idea what Web 2.0 means. Some people claim that the term itself is nothing more than a marketing ploy designed to convince venture capitalists to invest millions of dollars into Web sites. It's true that when Dale Dougherty of O'Reilly Media came up with the term, there was no clear definition. There wasn't even any agreement about if there was a Web 1.0.

Other people insist that Web 2.0 is a reality. In brief, the characteristics of Web 2.0 include:
  • The ability for visitors to make changes to Web pages: Amazon allows visitors to post product reviews. Using an online form, a visitor can add information to Amazon's pages that future visitors will be able to read.
  • Using Web pages to link people to other users: Social networking sites like Facebook and MySpace are popular in part because they make it easy for users to find each other and keep in touch.
  • Fast and efficient ways to share content: YouTube is the perfect example. A YouTube member can create a video and upload it to the site for others to watch in less than an hour.
  • New ways to get information: Today, Internet surfers can subscribe to a Web page's Really Simple Syndication (RSS) feeds and receive notifications of that Web page's updates as long as they maintain an Internet connection.
  • Expanding access to the Internet beyond the computer: Many people access the Internet through devices like cell phones or video game consoles; before long, some experts expect that consumers will access the Internet through television sets and other devices.
Think of Web 1.0 as a library. You can use it as a source of information, but you can't contribute to or change the information in any way. Web 2.0 is more like a big group of friends and acquaintances. You can still use it to receive information, but you also contribute to the conversation and make it a richer experience.

While there are still many people trying to get a grip on Web 2.0, others are already beginning to think about what comes next. What will Web 3.0 be like? How different will it be from the Web we use today? Will it be a revolutionary shift, or will it be so subtle that we won't even notice the difference?

What do Internet experts think the next generation of the World Wide Web will be like? Keep reading to find out.

Web 3.0 Will Work

Internet experts believe the next generation of the Web -- Web 3.0 -- will make tasks like your search for movies and food faster and easier. Instead of multiple searches, you might type a complex sentence or two in your Web 3.0 browser, and the Web will do the rest. In our example, you could type "I want to see a funny movie and then eat at a good Mexican restaurant. What are my options?" The Web 3.0 browser will analyze your response, search the Internet for all possible answers, and then organize the results for you.

That's not all. Many of these experts believe that the Web 3.0 browser will act like a personal assistant. As you search the Web, the browser learns what you are interested in. The more you use the Web, the more your browser learns about you and the less specific you'll need to be with your questions. Eventually you might be able to ask your browser open questions like "where should I go for lunch?" Your browser would consult its records of what you like and dislike, take into account your current location and then suggest a list of restaurants. ­

To understand where the Web is going, we need to take a quick look at where it's been. Keep reading for a quick lesson on the evolution of the Web.

Friday, March 13, 2009

Video Marketing Trends

Video Marketing Trends

Video Marketing or let’s say video publication which is most recent techniques in the today’s world which is important in driving backlinks and traffic to a website.

This process is recently gaining the popularity among the sharp internet marketers as it’s easy to get started with. Video compliance is a process where you create a video which is based on Text or PowerPoint based presentation with sound card

These video’s which you create can contain a description of the products or the service which you are going to offer, or the new events, or any matters which can drive more traffic to your site

The main idea of the video submission is that search engines put more weight to the pages which contains the videos. For example if you submit a video in YouTube and other video hosting sites and a search for that product or service on the internet , possibility of your video is showing in the top results is much higher that when compared to not having any videos, If you add link pointing towards your site will benefit as well.

This is because people watch for video and they will look for your products and services you offer in it and the interest in the visitors what they see then they will visit your website to buy what they have liked or saw on the videos.

ADVANTAGES OF VIDEO SUBMISSION

  • Video helps you to get more traffic to your website.
  • Video helps in getting more backlinks for your site.
  • A single video can be published to several video submission sites.
  • Drive traffic from many video sites which you have submitted your video.
  • Search Engines gives more weight to videos

Monday, March 2, 2009

Dos and Don'ts for Social Networking Sites

Dos and Don'ts for Social Networking Sites

DOS

  • Do update your profile regularly
    "Keep your profile updated, even when you're not looking for a job," recommends Patrice-Anne Rutledge, author of "The Truth About Profiting from Social Networking." "Recruiters love to find top-notch passive job candidates and having a current profile can help you land your dream job when you least expect it."

  • Do join groups...selectively
    One of the fun elements of networking sites is that you can connect with other people who share your same interests and have your quirky sense of humor. Thus you end up with virtual groups like "I Drink More Beer than Water."

  • Do go on the offensive
    If you want to use your networking profile as a tool, review the pictures you've uploaded, the personal information you've disclosed and any personal blogs or sites you've linked to. Don't wait until you're interviewing to go back and clean up your profile because the hiring manager probably already had a look.

DONT'S


  • Don't badmouth your current or previous employer
    You know that griping about your current boss is a grave error during an interview, and it's just as detrimental on your profile. Give hiring managers the idea that eventually you'll be tarnishing their image if you part ways with the company and you'll be crossed of their lists of candidates.

    Also, if you're currently employed, don't forget any confidentiality and conduct agreements you've signed, Vergara reminds. You don't want to violate your contract and end up jobless while you hunt for a new position.

  • Don't mention your job search if you're still employed
    If your boss knows you're on the lookout for a new job, then by all means let it be known. However, if you're attempting to keep your search below the radar, Vergara recommends restraint. Even if your boss isn't your online friend, somebody can get the information back to him or her.

  • Don't forget others can see your friends
    Unless you've opted to keep your friends list private, your friends can see the contacts you've made. So in addition to keeping your friends' risque pictures and comments off of your profile, be cautious about whom you friend and when.

    "Connecting to five people at Company XYZ after a day of vacation is a sure sign you are interviewing,"

    Ultimately you need to remember that social networking profiles can mean potential bosses are evaluating you before you even apply for the job. You'd make sure to wear your best clothes to an interview, so polish your profile with the same care