Demonstrate Dealing Worthy Site

Demonstrate a Dealing-worthy Site

One of the most important (and often neglected) subjects in SEO is building a site worth of top rankings at the search engines. A site that ranks #1 for a set of terms in a private competitive industry or market section must be able to rationalize its value, or risk losing out to competitors who offer more. Search engines' goals are to rank the best, most usable, functional and instructive sites first. By lacing your site's subject matter and performance with these goals, you can help to control its long term panoramas in the (SERP) Search Engine Ranking Pages

Usability

Usability represents the ease-of-use underlying in your site's design, navigation, architecture and practicality. The idea behind the exercise is to make your site visceral so that visitors will have the best possible experience on the site. A whole host of features figure into usability, including:

• Design
  the graphical elements and layouts of website have a strong determine on how easily usable the site is. Banners like blue, underscored links, top and side bar menus, logos in the top, left-hand corner may seem like rules that can be bent, but attachments to these subjects will help to make a site usable. Design also covers important topics like visibility & contrast, affecting how easy it is for users to interest the text and image elements of the site. Detachment of unique sections like navigation, pushing, content, and search bars, etc. is also critical as users follow design cues to help them understand a page's content. A final circumstance would also take into account the importance of checking the critical elements in a site's design (like menus, logos, colors and layout) were used systematically throughout the site.

• Information Architecture
  The organizational power structure of a site can also strongly affect usability. Subjects and sorting may affect the ease with which a user can find the entropy they need on your site. While an intuitive, intelligently designed structure will seamlessly guide the user to their goals, a complex, modified hierarchy will make finding information on a site disturbing.

• Navigation
  A navigation system that guides users easily through both top-level and deep pages and makes a high percentage of the site easily accessible is critical to good usability. Since navigation is one of a website's primary functions, provide users with obvious navigation systems: breadcrumbs, alt tags for image links, and well written anchor text that clearly describes what the user will get if they click a link. Navigation standards like these can drastically improve usability performance.

• Practicality
  To create compelling usability, ensure that tools, scripts, images, links, etc., all function as they are intended and don't provide errors to non-standard browsers, alternative operating systems or uninformed users (who often don't know what/where to click).

• Availability
  Availability concerns mainly to the experts ability of users to admit and move all over your site, as well as the ability of the site to serve invalided or spoilt users. For SEO purposes, the most important facets are limiting code errors to a lower limit and altering the broken links, making sure that data is available and visible in all type of browsers and without special actions.

• Subject
  The usability of data itself is often neglected, but its importance cannot be overdone. The descriptive nature of headlines, the real information and the quality of data all factor highly into a site's likelihood to retain visitors and gain links.