Benefits of Social Book marking

There are a lot of similarities and differences between SEO & SMO. Because of this, and the idea that one cannot take over the role for the other, it is important to know when and why to use each optimization technique.

Social bookmarks help you to share your favorite website links with your friends at the entire Internet world. This is the way, you can make other people familiar with your business and this is the way, to bring more traffic to your website. If you are an ambitious internet marketer and businessman, you need traffic, and social bookmarking, sharing with friends and requesting them to vote your story i is a great way to acquire it. Each and every link you submit to the social bookmarking sites for free can drive more visitors to your website.

Social bookmarking tools could be used to submit your web pages of your website within a short period of time. Among free social bookmarking tools I have found socialmarker as useful tool for bloggers. As you will start submitting your web pages or articles to the bookmarking sites, you will see that within a few days, your website will start climbing the results pages in the most popular search engines, such as Google, Altavista and Yahoo

Social bookmarking is a method for Internet users to store, organize, search, and manage bookmarks of web pages on the Internet with the help of metadata.

In social bookmarking websites, users create and store bookmarks of their choice. These bookmarks can be viewed by others and that let them know about new services and latest concepts which are making news in the online world.

Benefits of Social Book marking:

• Earn Google indexed back links for your web Sites
• Helpful links can be provided to the readers of libraries through social book marking.
• You can make vast publication in an easy way.
• Can turn heavy traffic toward your web Site.
• Provides good prospect for internet associate marketing. If you make it to build up a wide-ranging personal network of people, probability of improved sale of your product/service increases.
• Social book marking outcome in generating millions of page views on monthly basis. It attracts the visitors from all over the world, thus the internet marketers use this web traffic to get the target customers.
• Assimilation bookmarks from many computers, association of bookmarks, sharing of bookmarks with friends and so on.
• System offers the capability to rank a particular resource on the basis of number of times it has been bookmarked by the users.
• Fast Indexing: Google bot is indexing these community web sites very quickly, for example, digg, stumble and technotary stories are indexed every 20 to 25 minutes, so when you get the web site submitted in these social sites and they remainder on home page or inner category page, they get indexed very fast!

Search Marketing Basics

Why Search Marketing is important … and difficult," we examine what search marketing is all about. We look at the way search usage is exploding and why search marketing is so valuable to your organization how it can drive visitors to your Web site. You will be convinced that your Web site cannot ignore Web searchers any longer. But before being overcome by irrational exuberance, we also take a cold look at why some companies find search marketing so hard to do and why the larger you’re Web site, the tougher it is.

"How Search Engines Work," dives into how search engines work what happens when someone is looking for a word, where the results on the screen come from, and how your Web site can show up right on that search results page. You will take a guided tour of the leading search engines and learn which ones to pay attention to.

We dig into search marketing methods. We teach you the three basic search marketing techniques, pointing out the benefits of each, so you can start thinking about which ones are most important to you. We also explain how each technique works and review which search companies you will work with for each one.

Peek inside the mind of the searcher. Find out what these folks are really looking for when they type in one or two words. Learn to use your knowledge of searchers to your advantage.

Comparison of SEO and SMO

Comparison of SEO and SMO

There are a lot of similarities and differences between SEO & SMO. Because of this, and the idea that one cannot take over the role for the other, it is important to know when and why to use each optimization technique.

Similarities are..

• Linkability - If people don't have a good reason to link to you then they probably don't have a good "real" reason to visit your website either. Be careful though, linkability and linkbait are not the same thing. Some of the keys to linkability are: content, design and usability.


• Good Content - This almost does not need an individual category because part of linkability is the good content. But, the point needs to be stressed; you can have good content that does things besides giving people a good reason to link.


• Pull Marketing - Both SEO and SMO are way to attract people to a website without pushing a message on them, but instead showing them what value your website can bring to them.

Differences are...

• Channels - This is obvious but needs to be mentioned, SEO is about search engines, primarily the big 3, Google, Yahoo, and Microsoft (GYM). SMO is about the "new" social media sources that have crept up, including blogs, bookmarking websites, media sharing websites etc...


• Target Audience - Often times, the people checking their new messages on MySpace are looking for something different than they guy shopping for a new TV.


• Goals - With SMO you might be looking to build community while with SEO you might be looking to sell something. Both SEO and SMO can also share the same goals.


• Participation - With SMO you should actively participate in the same activities that your audience does, with SEO there is not as much participation.